The Internet is Just a Fad

Reviewing The Brand Marketer’s Digital Strategy @adexchanger

Now, the online ad industry - from the buyer and the seller's point of view - went to Boy Scout camp. We tied ropes and knots and we made them look like a noose and we hung around our necks and attached them to the rafters. Thus clicks became the dominant thing and we hung ourselves on them.

via adexchanger.com

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Innovation is About Execution, Despite the Myths @martinzwilling via @smartbrief

Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process.

via forbes.com

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'Engagement': Fashionable Yet Bankrupt @mweigel

It really is time to call bullshit on ‘engagement’.

via mweigel.typepad.com

Posted via email from The Internet is Just a Fad

'Engagement': Fashionable Yet Bankrupt @mweigel

It really is time to call bullshit on ‘engagement’.

via mweigel.typepad.com

Posted via email from The Internet is Just a Fad

Infographic: Media Consumption Across Generations | Euro RSCG

Magid Generational Studies, using data compiled by Advertising Age, has released an infographic breaking down media consumption by hour of day and generation.

via prosumer-report.com

Posted via email from The Internet is Just a Fad