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April 07, 2008

Online Advertising Works!

Holy cow, who knew??  But if Harvard Business Review published it, then it's true!  Do they sell online ads??  That sure is one fancy expensive glossy magazine!

Having seen recent press about online advertising being analogous to billboards on the highway, I was starting to lose faith that banners would ever get their due.  Well, thanks for Fred at A VC, we've got some evidence that this stuff really works.  I've been supporting those banner guys for years.  Hell, I even was involved in you seeing "punch the monkey" and "X10 camera" creative back when.

It works (offline, online, sideline, above the line, wherever) when you know what you're doing.

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Comments

This is the nice information. I also want to suggest one online advertising network to you - Hooqy.com.

It pays 10% of referred advertisers' expenditure and 5% of referred publishers' earnings. Publishers have full default campaign management to manage their unsold space. Monthly payments by check or Paypal with $50 payout.

http://publisher.hooqy.com/publishers_account.php?ref=3

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